Nairobi, Kenya
Methodology
Methods are selected against the research question, target population, geography and intended use of the findings.
GRI selects methodologies according to the research question, target population, geography, required evidence and intended use of findings. Most assignments combine more than one approach.
Measurement at scale, designed for representativeness and statistical confidence.
Depth, motivation and meaning behind the numbers.
Turning collected data into structured, comparable and visual evidence.
Existing evidence, reviewed and synthesised before new data is collected.
GRI applies quality controls throughout the research lifecycle, including research design, sampling, instrument development, fieldwork, data validation, data cleaning, analysis, interpretation and reporting. Research outputs communicate relevant methodology and material limitations clearly.
Research forms
Choose a form — every submission is captured in the Group management dashboard under this website.
Our design team will recommend the method mix that answers your question within your timeline.
